Which report specifically groups people by any attribute and includes opportunity data?

Prepare for the Marketo Engage Professional Exam. Study with comprehensive practice tests, including flashcards and multiple choice questions, with detailed hints and explanations. Get ready to conquer your exam!

The People Performance Report is specifically designed to group individuals based on any attribute, such as demographics or engagement levels, and it incorporates opportunity data from the sales team. This means that users can analyze the effectiveness of their marketing efforts not just in terms of lead generation, but also by evaluating the resulting opportunities that are created as a part of the sales funnel.

This capability to correlate marketing efforts with actual sales opportunities allows organizations to gain deeper insights into how different segments of their audience are performing, making it a valuable tool for assessing the overall effectiveness of marketing strategies. The focus on both grouping individuals by attributes and including sales data distinguishes the People Performance Report from other reporting options, which may not offer the same level of detail or integration of opportunity metrics.

Subscribe

Get the latest from Examzify

You can unsubscribe at any time. Read our privacy policy